London agencies join global public affairs network
Portland and GK Strategy at front of the queue to board new platform.
Two London-based lobbying firms have signed up with a new global public affairs network led by the major law firm Dentons.
Portland Communications and GK Strategy are the first UK public affairs firms to have joined the Nextlaw Global Public Affairs Network.
The platform has launched with 60 public affairs PR firms spanning 100 countries, and expects more to come. It aims to “connect leading public affairs firms across multiple regions to opportunities arising from clients' increasingly complex needs, which often call for solutions in the court of public opinion as well as a court of law”.
The platform connects these firms to more than 8,000 Dentons lawyers as well as over 25,000 lawyers across 475 law firms that are members of the Nextlaw Global Referral Network.
Dentons global chairman Joe Andrew said: "When we contemplate today’s public affairs arena, we see an enormous opportunity to connect high-quality public affairs firms of all sizes together in a fully integrated platform.
"There is a natural synergy between the legal and public affairs professions, and we want to be the premier provider of integrated, complete, cross-functional services. This is how we will continue to put our clients front and center and help them solve real-world business problems, and how our member firms can better and more efficiently handle complex matters anywhere in the world."
Dentons is the world's largest law firm measured by number of lawyers. The new public affairs network charges no fees for membership and is open to “high-quality public affairs and public relations firms regardless of size”.
Portland managing partner Steve Morris: "As a strategic communications consultancy working with governments, businesses, foundations and NGOs, the Nextlaw Global Public Affairs Network expands Portland’s ability to assist client opportunities and connect with prospects anywhere in the world.
He added: "Portland’s Brexit unit and Dentons previously co-hosted a discussion on the political, policy and financial implications of Brexit. We view their Network as another cost-effective, business opportunity to access new clients while extending our strong public affairs, strategy, content and delivery offering across the globe."
GK Strategy chief executive Emily Wallace said: "We are delighted to be part of the Dentons network. We hope that the network will give business across the world access to specialist UK consultancy team also support the growth of our international capability as one of the leading UK agencies working with investors to understand global policy and political risk."